Jane iredale - 'THE SKIN CARE MAKEUP®', will be launching a new collection at the end of this month.
PureGloss™ is lusciously creamy on the lips and provides an ultra-glossy long-lasting finish without feeling tacky, and without the use of petroleum-based products.
“I set out to create the absolute best lip gloss imaginable: one that is glossy but not sticky, creamy but not too heavy, fruity but not sugary sweet. I know you’ll just love the new PureGloss and I challenge you to just pick one of the 18 shades – you’ll want to try them all!” says Jane.
The new soothing and hydrating formula has a base of organic oils including Moringa Butter, Lotus Flower Wax and Orange Peel Wax. Blackberry and Pomegranate Extracts provide a pleasant flavour and protect lips with antioxidants vitamins C and E. 
From nudes to berries to plums, and everything in between, the collection offers a total of 18 colourful shades that impart a natural-looking, sheer tint of colour for a fresh, pretty look. Each shade is extremely wearable by any woman, and even the bold, bright colours appear more natural upon application.
