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Innovation at the heart of Staffordshire Technology Park success

By Staffordshire Newsletter  |  Posted: March 28, 2014

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ALMOST 20 years ago the bulldozers rolled on to a greenfield site on the edge of Stafford to dig the footings for a new business park.

The Staffordshire Technology Park was not going to be just another industrial estate.

This was designed to present the modern and professional face of business to the world.

The 44 acres was leased by Staffordshire County Council to provide office and workshop accommodation to a new generation of industries.

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Today more than 2,000 people earn their living from the park, and more and more businesses are moving in.

Tara Hollingsworth, Stafford Borough Council’s economic development officer, says: “At one time it was the largest business park between Manchester and Birmingham, and although that may not be the case today, it is still a great benefit to the town.”

The park has been successful not only in attracting inward investment from other parts of the UK and Europe, it is also a place to which local companies aspire.

“One of successes involve the number of start-up businesses which have grown to the point of expansion, moving on to the park,” says Tara.

“People see it as a modern and professional place to do business.

“It is only five minutes from the motorway but there’s open countryside all around. It is a good place to do business.”

The future is looking bright, too.

With the development of the Redhill business park on the A34, and the expansion of the nearby Beacon business park, Stafford will consolidate its role as a centre of modern business, driven by innovation and technology.

There are many factors which have led to the successful development of the Staffordshire Technology Park, not least of which is its excellent transport links and its central location within the UK.

Another major benefit is its appearance. Unlike many shabby industrial estates in Britain’s towns and cities, the park looks smart, green and tidy, and utterly professional.

It makes it easier for companies coming from other parts of the world to imagine their own business settled in such surroundings.

Work on the park began in 1997, and few would have confidently predicted the success it has achieved in the following years.

It is the place that every modern, go-ahead business would like to be.

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