from flexible workspace provider Regus demonstrates that Birmingham's exporters
are reporting significantly stronger company performances than their
domestic-only counterparts, even as the UK economy returns to growth.
The poll reveals
that 59% of exporters from Birmingham have chalked up profit growth over the
last year compared to only 39% of firms trading domestically. Similarly, a
third of internationally trading firms increased their revenues compared to 49%
of domestic firms.
the research emphasised that success overseas is greatly enhanced by having a
physical presence in their target markets.
Seven in ten report that being close to the customer improves customer
retention rates. Almost two thirds
(64%) report that it boosts sales and helps them solve problems quicker. Six in ten (58%) say that an overseas presence
helps them gain a better understanding of customers and markets.
the type of government initiatives that best support businesses planning
foreign expansion, companies cited advice on legal and regulatory matters (64%),
followed by introductions to local business associations (54%) and advice on taxation
John Spencer, UK CEO at Regus comments: "Amidst intensifying debate over Britain's role in
the EU, this research serves as a timely reminder of the importance of foreign
trade links for business. Companies that export perform better than those that
do not, whether that's simply because they have a wider prospect base or because they are able to shift their
focus to markets where demand for their products or services is growing.
"People always talk about 'getting close to
the customer', and in export markets that can be literally true. Yet we know
from previous research that a third of firms believe the biggest obstacle to overseas expansion is the
challenge of setting up a physical presence in a foreign country. We are seeing
high demand from British exporters for
on-demand services such as Virtual Offices and business lounges that allow them
to contain costs and minimise risk whilst establishing a credible presence
rapidly, anywhere across the globe."
Regus is the world's largest provider of
flexible workspaces with 2000 locations across 104 countries. Google, Twitter,
Toshiba Europe and TomTom all use the Regus network to expand into new markets,
as well as thousands of SMEs.