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Regus reveals local exporters retain advantage

By biz_news  |  Posted: August 26, 2014

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Exporters fare better

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New research

from flexible workspace provider Regus demonstrates that Birmingham's exporters

are reporting significantly stronger company performances than their

domestic-only counterparts, even as the UK economy returns to growth.

The poll reveals

that 59% of exporters from Birmingham have chalked up profit growth over the

last year compared to only 39% of firms trading domestically. Similarly, a

third of internationally trading firms increased their revenues compared to 49%

of domestic firms.

Respondents in

the research emphasised that success overseas is greatly enhanced by having a

physical presence in their target markets. 

Seven in ten report that being close to the customer improves customer

retention rates.    Almost two thirds

(64%) report that it boosts sales and helps them solve problems quicker.  Six in ten (58%) say that an overseas presence

helps them gain a better understanding of customers and markets.

Asked about

the type of government initiatives that best support businesses planning

foreign expansion, companies cited advice on legal and regulatory matters (64%),

followed by introductions to local business associations (54%) and advice on taxation

(41%).   

John Spencer, UK CEO at Regus comments: "Amidst intensifying debate over Britain's role in

the EU, this research serves as a timely reminder of the importance of foreign

trade links for business. Companies that export perform better than those that

do not, whether that's simply because they have a wider prospect base or because they are able to shift their

focus to markets where demand for their products or services is growing.

"People always talk about 'getting close to

the customer', and in export markets that can be literally true. Yet we know

from previous research that a third of firms believe the biggest obstacle to overseas expansion is the

challenge of setting up a physical presence in a foreign country. We are seeing

high demand from British exporters for

on-demand services such as Virtual Offices and business lounges that allow them

to contain costs and minimise risk whilst establishing a credible presence

rapidly, anywhere across the globe."

Regus is the world's largest provider of

flexible workspaces with 2000 locations across 104 countries. Google, Twitter,

Toshiba Europe and TomTom all use the Regus network to expand into new markets,

as well as thousands of SMEs.  

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