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Sports fans to head to Stafford Corporate Games

By Staffordshire Newsletter  |  Posted: August 29, 2014

Sports fans to head to Stafford Corporate Games

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THOUSANDS of amateur sports fans from the UK’s biggest companies will be competing in Staffordshire next year.

Between 4,000 and 6,000 competitors are expected for the 2015 UK Corporate Games being held in Staffordshire and Stoke-on-Trent for three days in June.

Philip Atkins, leader of Staffordshire County Council, said the games presented an opportunity to showcase the region’s economic opportunities.

He said: “Very senior figures will be here from some of the country’s biggest and brightest companies and there will be a business enterprise day to showcase Staffordshire and its inward investment opportunities.”

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Analysis of the 2010 games in Liverpool calculated 4,460 participants spent approximately £2,490,911 on accommodation, food and drink; £390,663 on shopping and visiting attractions; and £136,578 on travel and other expenses.

Companies taking part in previous years include IBM, Coca-Cola, KPMG, PWC, GSK and Phones4U.

The joint Staffordshire and Stoke-on-Trent approach was selected by the games organisers ahead of several other bids.

Competitors will play a range of sports, including hockey, cricket, rugby sevens, netball, football, squash, volleyball, tennis, basketball, running and Dragon boat racing.

Venues include Keele and Staffordshire Universities, Fenton Manor, Newcastle College and Trentham Gardens.

Games Director Ben Sedgemore said: “From the first moment that we set foot in the area, our Venue Inspection Committee started to believe that it is the perfect destination for the UK Corporate Games in 2015.”

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