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Stafford man aims to turn selfie and neknomination Facebook crazes into something more positive

By Staffordshire Newsletter  |  Posted: April 02, 2014

Stafford man aims to turn selfie and neknomination Facebook crazes into something more positive

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A GENEROUS Stafford man has been inspired by a Facebook craze to set up his own fund-raising challenge for Cancer Research UK.

Nick Smith, who lives in Saltworks Lane, Weston, has created Donate-Nominate to give people the opportunity to give cash to good causes and help make a difference.

It was inspired initially by the Neknominations where young people were dared to do something outrageous and post their videos on Facebook. It led to major criticism as many of the stunts were dangerous. It also comes in the wake of women posting selfies of themselves without make-up.

But Mr Smith decided he wanted to turn the crazes on their head and encourage people to do something simple and easy for charity without any fuss.

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Donate-Nominate asks people to make a donation of between £1 and £5 to Cancer Research. People are then asked to take a screen shot of their donation and upload the picture to Facebook, then nominate the next person in line to continue the chain.

At the same time he wants to use it as a chance to bring to light the issues affecting young adults and inspire them to make a difference.

He said: “Motivation to set up this project stems from the passive activism that is current on Facebook and other social media. Votes have been replaced by “likes” and political marches by “selfies”. People are losing the focus to become the change they wish to see and instead involve themselves in egotistical stunts that are entirely removed from true altruism.

“Cancer, despite excellent medical breakthroughs in prevention, diagnosis and treatment, affects the lives of millions each year. Whether you have suffered from cancer or witnessed loved ones being diagnosed with cancer, the work Cancer Research UK does benefits us all. 

“Donate-Nominate gives people the opportunity to do a good deed from the comfort of their own home. If they cannot afford to donate to Cancer Research UK, we encourage people to find their local hospice and look at ways to volunteer.”

“We are looking for donations in the region of £1-£5 but nothing more than £1-£5 as we want to continue a chain that is affordable for all.”

People can make their donations at https://www.justgiving.com/donatenominatenow

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