A TRADER from Stafford Indoor Market has told the Newsletter why vintage is the new modern.
Sue Smith, who runs vintage-inspired business Granny’s Attic, has been in the market for 24 years and has just branched out selling dresses.
She said: “We stock antiques and brac-a-brac, along with vintage inspired jewellery. More and more customers began asking if I stocked clothing and I’ve now begun stocking a range of Hell Bunny dresses.
“There seems to be a huge revival of the 50s and 60s designs and Hell Bunny has recreated those. I think it’s popular because of singers like Imelda May bringing vintage fashion into the limelight.
“Vintage is harder to pick up and I stock the petticoats and accessories like belts, gloves and hats all in one place.
“Vintage is very flattering for the female figure no matter what size and the dresses stand out from run of the mill fashion.”
Sue began with three dresses from the Hell Bunny line, but has now expanded and is currently looking at vintage inspired coats for the winter.
She added: “People say it’s better than buying online because they like to be able to feel the fabric and try it on. It’s nice to try the different sizes and see what fits.
“There’s another store which does vintage records so there’s a great atmosphere here.”
Other popular items include home accessories like metal tin plate pictures and vintage greetings cards.
“There’s a fresh sense of pride in people’s homes and I think that’s why Kitsch items and 50s style home ware has become very popular.”
To see items from Sue’s store – including the dresses at around £44.99 – search Granny’s Attic Stafford on Facebook.